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Alabama Personal Data Protection Act

Alabama privacy law: consumer rights

Law as of October 28, 2026 Reviewed by Sergio Maldonado Elvira on 29 October 2026

Summary (not the statute text)

Consumers may confirm processing and access their data, correct it, have it deleted, obtain a portable copy of data they provided, and opt out of targeted advertising, sale and profiling for solely automated significant decisions. Controllers must answer within 45 days, extendable by 45 days with notice, and must provide information free once a year. Controllers must offer a clear opt-out link on their website. Unlike most state laws, the act does not require an appeal process.

Key points

  1. Rights to confirm and access, correct, delete, and obtain a portable copy of data previously provided, subject to trade-secret limits.

    Section: Act 2026-552, § 5(a)(1) to (4) (Ala. Code § 8-44-5)

  2. Right to opt out of targeted advertising, sale, and profiling in furtherance of solely automated significant decisions.

    Section: Act 2026-552, § 5(a)(5) (Ala. Code § 8-44-5)

  3. Response within 45 days, extendable by 45 days with notice and reasons within the first period.

    Section: Act 2026-552, § 5(d)(1) (Ala. Code § 8-44-5)

  4. Free once per 12 months; a fee or refusal is allowed for manifestly unfounded, excessive, technically infeasible or repetitive requests.

    Section: Act 2026-552, § 5(d)(3) (Ala. Code § 8-44-5)

  5. Opt-out requests need no authentication but may be refused on a good-faith, documented belief of fraud, with notice.

    Section: Act 2026-552, § 5(d)(4) (Ala. Code § 8-44-5)

  6. Controllers must provide a clear and conspicuous website link to opt out of targeted advertising and sale, or up-to-date contact details for opting out.

    Section: Act 2026-552, § 6(b) (Ala. Code § 8-44-6)

  7. No appeal process is required by the act.

    Section: Act 2026-552, § 5 (Ala. Code § 8-44-5)

  8. Parents of a known child and guardians or conservators may exercise rights on the person's behalf.

    Section: Act 2026-552, § 5(c); § 6(a) (Ala. Code §§ 8-44-5, 8-44-6)

Sources

Compare consumer rights across all states

Related GDPR articles

Related, not equivalent: the GDPR and the state laws differ in scope, terms and exceptions.

Law as of October 28, 2026.

Reviewed by Sergio Maldonado Elvira on 29 October 2026. Prepared from the official sources listed.

Official text of the Alabama statute

Reference material, not legal advice.